Programme

The participants will learn about:

  • The EU's Strategy for Communication and Visibility;
  • Strategic EU Communications: Planning, objectives, stakeholders, press relations;
  • Communication for EU projects and programmes: Manuals, strategy, content, monitoring and evaluation, reporting;
  • Social media management, campaigns, events on EU affairs: Dos and don’ts, success cases, strategic approach, ROI, monitoring;
  • Practice: A  practical exercise to develop a communication strategy.

For more details, you can download the 2023 programme here.

Please note that this course can be tailored on demand for specific groups.

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